Crafternoon Embroidery Hoop Art Kit On Sale Now

August 6th, 2015 | Learn How, Sewing

I have some super awesome exciting news…

I’m an official craft product designer, someone pinch me!! I’ve partnered with Hazel and Ruby to create a Embroidery Hoop Art project. It was a loooong process, (it all started back in November), such a reward to see it all come to life. Next to growing a couple humans, this might be the coolest thing I’ve done!

DIY Embroidery kit

Remember back in January when I stressed how busy I was? Turns out there is A LOT of work that goes into designing a product!

First coming up with a design, shopping for materials, choosing just the right colors, executing it, trying to stay on trend, executing it again, changing your mind on the design, executing it, tweaking, deciding you hate your handwriting, executing it again. Yup, that process went on for a month, I’m a tad indecisive.

Hazel and Ruby project

Then came the developing the kit part. Creating a paper pattern, cutting out the pieces, measuring everything a 1000 times, measuring again to be sure, packaging it all up to be sent off to different manufactures to be sourced and priced, the process goes on. I even went to the Hazel and Ruby Studio in Utah this past April to take photos for product packaging. But here we are, a few months later and I have all that experience under my belt, and eager to do more!

DIY Embroidery hoop art craft kit

 Don’t worry if you’ve never tried embroidery; there is a step by step recipe card, plus if you scan the QR code with your smart phone you can watch a video I put together showing you exactly how to make it.

Easy DIY Embroidery kit. Link to kit, step by step written and video instuctions

You can make this cute embroidery project in just an afternoon!

Embroidery kit packaging

How to get your hands on this Embroidery Hoop Art kit

I know you’re dying to know how to get your hands on this fun little DIY Embroidery Kit. They are available from Jo-Ann Fabric and Craft stores; hot on the shelves in store or you can order online–>


Easy DIY Embroidery kit. Link to kit, step by step written and video instuctions

These embroidery hoop art kits are perfect for an afternoon kicked back on the sofa, a ladies night out, or a gift for your crafty bestie. The best part is everything you need to complete it is in the package!

DIY Embroidery kit

I’m so excited about this project, and very thankful for all the social media love, I feel all warm and fuzzy. I wish I could pop into the store to see it, but I’ll just jump for joy here in my kitchen!

Check out this video for a look at all the amazing Crafternoon projects


Please hop along to all the Crafternoon blogs to check out their amazing kits, next up is…

Be Crafty | House Pillow

You’re going to love her project, she is one of my favourite crafters, a must see Insta feed!

Tags: , , , ,

About Virginia Fynes

Join Virginia as she creates, inspires, and parents with original crafts, home decor, delicious recipes, party ideas, holiday style, new products and affordable designs. Ideas, inspiration, tips and tutorials for everyday beautiful living.